Business Details
Your Trusted Hair & Beauty Salon in Indianapolis
Designs by Shoaf is a specialized hair care studio dedicated to enhancing natural beauty through expert curly hair techniques. With over 12 years of hands-on experience, we provide personalized cutting, coloring, and treatment services tailored to individual hair textures and lifestyles. Our founder, Lauren Shoaf, combines her passion for education with her stylist expertise to empower both clients and emerging stylists across the Midwest.We prioritize organic products and a client-centered approach, ensuring lasting results and a welcoming environment. Our private studio in Indianapolis offers focused attention, while our educational initiatives share specialized curly hair knowledge with the next generation of professionals.
Services
Seasonal Haircut
Express Dry Cut
Transformational Color
Deep Treatment
Highlights and features
- We specialize in curly hair techniques with 12+ years of experience.
- Our private studio ensures focused, personalized attention.
- We use organic, high-quality products for all treatments.
- Founder Lauren Shoaf educates stylists in specialized curly hair methods.
- Flexible scheduling with a 48-hour rescheduling policy.
Services
Seasonal Haircut
A comprehensive haircut reshaping your style with a dry cut technique followed by wash and styling. Lasting 75-90 minutes, this service ensures long-lasting shape and texture tailored to your hair's natural pattern.
Express Dry Cut
Efficient reshaping service for clients who need a fast refresh. Completed in 30-45 minutes, this dry cut maintains your existing style without wash and styling, ideal for busy schedules.
Transformational Color
Custom color services including balayage, foils, and full coverage. Designed to enhance your features while maintaining hair health using organic application techniques for vibrant, long-lasting results.
Deep Treatment
60-minute customized treatment addressing hydration, moisture balance, and scalp health. Utilizing organic ingredients, this service restores hair's vitality through targeted cleansing, clarifying, and nourishing protocols.
People
Lauren Shoaf
Owner, Stylist + Educator
With 12+ years of experience, Lauren Shoaf specializes in curly hair techniques. As both stylist and educator, she teaches Midwest stylists while serving Indianapolis clients in her private studio.
Questions
What services does Designs by Shoaf offer?
We specialize in curly hair cuts, creative color techniques, and organic deep treatments. Services include seasonal haircuts, express cuts, balayage, and customized scalp care.
How do I book an appointment?
Submit the contact form on our website to join the waitlist or schedule directly through our booking system when available.
What is your cancellation policy?
A 48-hour notice is required for rescheduling or cancellations. Late cancellations incur a 50% fee, while no-shows are charged 100% of the service price.
Do you use organic products?
Yes, we exclusively use Innersense Organic Beauty products for all treatments to ensure safe, high-quality care for your hair and scalp.
Are walk-ins accepted?
We operate by appointment only to provide focused, personalized service. Emergency bookings may be accommodated with prior notice.
Do you offer stylist education programs?
Yes, founder Lauren Shoaf provides curly hair-specific training for professional stylists across the Midwest through workshops and mentorship programs.
